Erik Bratt brings more than 20 years of digital marketing and strategic communications experience. Erik joined Tealium in early 2012, helping build the company into a global market leader for enterprise tag management. He previously worked at Microsoft, where led digital marketing and PR strategy, while also launching corporate-wide privacy and security initiatives. Prior to that, Erik was the Director of Communications at WebSideStory (Adobe Systems), a SaaS-based web analytics pioneer, helping lead the company to a successful IPO in 2004. He started his career as a business journalist for The San Diego Union-Tribune. Erik holds a B.A. in Journalism from San Diego State University.